2015 March
By: Phineas Taylor Barnum (July 5, 1810 – April 7, 1891)
In the United States, where we have more land than people, it is not at all difficult for persons in good health to make money. In this comparatively new field there are so many avenues of success open, so many vocations which are not crowded, that any person of either sex who is willing, at least for the time being, to engage in any respectable occupation that offers, may find lucrative employment.
Those who really desire to attain an independence, have only to set their minds upon it, and adopt the proper means, as they do in regard to any other object which they wish to accomplish, and the thing is easily done. But however easy it may be found to make money, I have no doubt many of my hearers will agree it is the most difficult thing in the world to keep it. The road to wealth is, as Dr. Franklin truly says, "as plain as the road to the mill."...
- 00 - Introduction
- 01 - Don't Mistake Your Vocation
- 02 - Select The Right Location
- 03 - Avoid Debt
- 04 - Persevere
- 05 - Whatever You Do, Do It With All Your Might
- 06 - Use The Best Tools
- 07 - Don't Get Above Your Business
- 08 - Learn Something Useful
- 09 - Let Hope Predominate, But Be Not Too Visionary
- 10 - Do Not Scatter Your Powers
- 11 - Be Systematic
- 12 - Read The Newspapers
- 13 - Beware Of 'Outside Operations'
- 14 - Don't Indorse Without Security
- 15 - Advertise Your Business
- 16 - "Don't Read The Other Side"
- 17 - Be Polite and Kind To Your Customers
- 18 - Be Charitable
- 19 - Don't Blab
- 20 - Preserve Your Integrity